Pavel Kaplun has been living in Germany since 1991, where he began working with art and since 1999 with Photoshop, eventually turning his hobby of digital image editing into his profession. He deepened his knowledge of image processing, layout and web design at various advertising agencies until he founded the advertising studio Kaplun & Kaplun GbR with his wife Olga in 2005, where he works as a post producer, photographer and author.