On October 28, 2026, Vimeo started the transition of its individual plans: Starter, Plus, Standard, Advanced, Pro, and Business are being phased out, and Free, Creator, Core, and Professional are taking their place. Most accounts will switch at the next renewal date, some only a few months later. One month beforehand, an email arrives with the new plan, price, and date.
Vimeo stores public videos with embedding turned off in unlimited amounts in all new plans. Every embeddable or non-public video, on the other hand, uses up a fixed allotment that Vimeo calls Managed Storage.
Which plan will your old subscription become?
Starter and Plus switch to Core; Standard, Advanced, Pro, and Business switch to Professional. In doing so, Vimeo picks the cheapest new plan that covers the storage and features of the old subscription. Before renewal, you can choose a different new plan on the billing page or cancel, but you cannot keep the old plan. The announcement email and the billing page show what your account will cost in the future.
Which Vimeo plan follows your subscription
Automatic transition of individual plans at the next renewal date, announced on October 28, 2026
Old planNew plan
- StarterCore
- PlusCore
- Standard, AdvancedProfessional
- Pro, BusinessProfessional
Companies and teams end up on the Studio plan; you choose a different new plan yourself before renewal
Sources: Vimeo Blog, Vimeo
Existing customers who switch to Core get 2 TB instead of the regular 500 GB for embedded videos. The special rule applies only as long as this subscription exists; after a plan change or cancellation, it no longer applies.
Companies, teams, nonprofit organizations, and public authorities may not use the new individual plans and end up on the Studio plan. The usage policy provides individual plans for accounts of individual persons who use Vimeo professionally, for their portfolio, or on a small scale. An agency with several employees counts as a company or team under this wording.
What counts toward the limited storage?
Every video with embedding enabled counts toward the allotment, even if the video is not yet on any page. All videos that are not public also count toward it: unlisted, password-protected, private, and those that appear only embedded. For their playback, an additional data volume of 1 TB per month applies for Free and Creator, and 2 TB for Core and Professional.
The allotment itself is 3 GB for Free, 50 GB for Creator, 500 GB for Core, and 7 TB for Professional.
When does Vimeo lock your videos?
If the allotment is full, you can continue uploading, but you can neither embed new videos nor set them to non-public. Existing embeds continue to work.
If you yourself switch to a smaller plan and the videos no longer fit into the allotment, Vimeo locks the newest ones first. No one can play a locked video anymore, not even via the link or the embedded player on your website. Vimeo also blocks editing and downloading. For the automatic transition, Vimeo promises that every video will be preserved with its settings.
A locked video can be unlocked with a larger plan. Alternatively, you set the video to public and turn off embedding, or you delete other videos from the allotment. Deleted locked videos do not end up in the trash; they are gone immediately.
What this means for you
It is best to check the billing page right away to see when your subscription renews. Until then, you can calmly figure out which of your videos are actually embedded.
Public videos that you do not embed anywhere use up allotment only as long as embedding is turned on. If you turn off embedding for these videos, you free up space for the clips on your website.
If the cheaper Creator plan tempts you instead of Core, add up your embedded and non-public videos beforehand. If these videos together exceed 50 GB, Vimeo locks the newest ones after the switch, and on your website there will be players in those places that no longer play anything.
If you embed videos with Elementor, the lesson on the video widget shows where the source and video address are entered. There you swap the address in case you move videos to a different provider.
Vimeo announced the transition on October 28, 2026, on its own blog.
Sources
