Facebook: Create Marketing & Ads (Tutorial)
- Facebook marketing - from Facebook basics to expert tips for successful campaigns
- Set up correctly: How to set up your profile, page, groups and events
- Successful ads: How you can place, analyze, test and improve ads
- Messenger marketing & chatbots: How to reach your contacts directly and effectively
- Pixels, split testing & retargeting: use the technical possibilities to operate more profitably
- Local advertising: How to open the store door to even more customers with Facebook marketing
- Content marketing and over 40 marketing hacks: optimize your ads, increase your success
- Your complete course on Facebook marketing in over 19 hours by Leon Chaudhari
Theory and practice. Basics and pro tips. Start the tutorial and boost your sales with skillful Facebook marketing!
155 Videos, 1195 minutes
Intro to the course
Facebook Marketing: 1 | What can you expect in the course?
In this video you will learn what to expect in the course on Facebook marketing and creating ads on Facebook.
Facebook pages
Facebook marketing: 2.1 | Creating a Facebook page - step by step
In this video you will learn how to create a Facebook page.
Facebook Marketing: 2.2 | Create logo in Canva
In this video, you'll learn how to create a logo in Canva.
Facebook marketing: 2.3 | Create cover photo in Canva
In this video, you'll learn how to create a cover photo in Canva.
Facebook marketing: 2.4 | Set user name
In this video you will learn how to set a user name.
Facebook marketing: 2.6 | Add action button
In this video you will learn how to add an action button.
Facebook Business Suite
Facebook Marketing: 3.1 | Edit Business Suite and chat plugin
In this video you will learn how to edit the Business Suite.
Facebook marketing: 3.2 | Post scheduler in the Facebook Business Suite
In this video you will learn how to use the contribution planner.
Set up Commerce Manager
Facebook marketing: 4.1 | Open a store on Facebook
In this video you will learn how to open a Facebook store.
Facebook Marketing: 4.3 | Add article in Commerce Manager
In this video you will learn how to work with the Commerce Manager.
Facebook marketing: 4.4 | Use article manager
In this video you will learn how to use articles in Commerce Manager.
Facebook Marketing: 4.5 | Commerce Manager - Publish overview of functions and store
In this video you will learn how to use the store correctly.
Facebook Marketing: 4.5 | Commerce Manager - Publish overview of functions and store
12 min OpenCreator Studio & extended features for Facebook pages
Facebook Marketing: 5.2 | Create posts and stories in Creator Studio
In this video you will learn how to create posts in Creator Studio.
Facebook marketing: 5.3 | Create post test (first part)
In this video you will learn how to create posts.
Facebook marketing: 5.4 | Create post test - image vs. text (second part)
In this video you will learn how to create image posts.
Facebook marketing: 5.5 | Create post test (third part)
In this video you will learn how to create more posts.
Facebook marketing: 5.6 | What do you need to look out for when conducting a post test?
In this video you will learn how to carry out post tests.
Facebook Marketing: 5.7 | Insights Tool - Basics
In this video you will learn how to use the Insights tool correctly.
Facebook marketing: 5.8 | Benchmarking and performance
In this video you will learn how benchmarking works.
Facebook Marketing: 5.9 | Performance Tools
In this video you will learn how to use performance tools.
Facebook marketing: 5.10 | Monetize Facebook page
In this video you will learn how to monetize a Facebook page.
Facebook Marketing: 5.11 | Homepage - Functions
In this video you will learn more about the start page function.
Facebook marketing: 5.12 | Invite friends to your Facebook page
In this video you will learn how to invite friends to your Facebook page.
Facebook marketing: 5.13 | Receive ratings on a Facebook page
In this video you will learn how to collect ratings.
Facebook Marketing: 5.14 | Edit navigation
In this video you will learn how to edit the navigation.
Facebook marketing: 5.15 | Link a Facebook page to a group
In this video you will learn how to link a Facebook page to a Facebook group.
Facebook marketing: 5.16 | Publish a post on a Facebook page
In this video you will learn how to publish a post on a Facebook page.
Facebook marketing: 5.17 | Posting options for Facebook posts
In this video you will learn how to use posting options correctly.
Facebook marketing: 5.18 | Connect event with a Facebook page
In this video you will learn how to link events to a Facebook page.
Facebook marketing: 5.6 | What do you need to look out for when conducting a post test?
2 min OpenFacebook ads
Facebook marketing: 6.1 | What types of ads are there?
In this video you will learn more about different types of ads.
Facebook Marketing: 6.2 | Ads - Settings
In this video you will learn more about ad settings.
Facebook Marketing: 6.3 | Types of traffic ads and delivery settings
In this video you will learn more about the types of traffic ads.
Facebook marketing: 6.4 | Determine the location of the target group
In this video you will learn more about defining target groups.
Facebook marketing: 6.5 | Enter age and personal data in target group
In this video you will learn more about personal data.
Facebook Marketing: 6.7 | Select ad format and have ad delivered
In this video you will learn more about ad formats.
Facebook marketing: 6.8 | Making adjustments to an ad
In this video you will learn how to customize ad formats.
Facebook marketing: 6.9 | Add options to content
Learn more about content options in this video.
Facebook Marketing: 6.10 | Target options for Facebook ads
In this video you will learn more about target options.
Facebook Marketing: 6.11 | Status of the delivery of a Facebook ad
Watch this video to find out more about the delivery status.
Facebook Marketing: 6.12 | Use Audience Insights to find the perfect target group
Watch this video to learn more about the Audience Insights tool.
Facebook marketing: 6.13 | Example - finding a perfect target group
In this video you will learn how to find the perfect target group.
Facebook marketing: 6.14 | Placing a Carousel ad
In this video you will learn more about Carousel ads.
Facebook Marketing: 6.15 | Place Collection ad with Instant Experience
In this video you will learn more about collection ads.
Facebook Marketing: 6.16 | Create your own Instant Experience
Learn more about Instant Experiences in this video.
Facebook Marketing: 6.17 | Traffic-to-Messenger ad
In this video you will learn more about Traffic-to-Messenger ads.
Facebook marketing: 6.18 | Ready-made conversations
In this video you will learn more about ready-made conversations.
Facebook marketing: 6.19 | Place lead ad and collect emails
In this video you will learn more about lead ads.
Facebook marketing: 6.20 | Higher purchase intent - forms
Learn more about lead forms in this video.
Facebook marketing: 6.21 | Place lead ads (more options)
In this video you will learn more about other options for lead advertising.
Facebook Marketing: 6.22 | Strategies for better conversion rates (lead gen forms)
In this video you will learn more about strategies to improve your conversion rate.
Facebook marketing: 6.23 | Optimize completion page
In this video you will learn how to optimize a graduation page.
Facebook Marketing: 6.24 | Place Facebook Carousel Lead ad
Learn more about carousel lead advertising in this video.
Facebook marketing: 6.25 | Place call-lead ad
In this video you will learn more about call lead ads.
Facebook marketing: 6.26 | Interactions - place ad for text post
In this video you will learn more about text contribution advertising.
Facebook marketing: 6.27 | Promote Facebook group with Facebook ad
In this video you will learn more about the promotion of Facebook groups.
Facebook marketing: 6.28 | Facebook brand awareness advertising
In this video you will learn more about brand awareness ads.
Facebook Marketing: 6.12 | Use Audience Insights to find the perfect target group
7 min OpenFacebook Marketing: 6.22 | Strategies for better conversion rates (lead gen forms)
11 min OpenFacebook messages advertisements
Facebook marketing: 7.1 | Create news ad - step by step
In this video you will learn how to create news ads.
Facebook Marketing: 7.2 | Lead generation - News Ads
In this video you will learn how to create lead message ads.
Facebook Marketing: 7.3 | Advanced setup with JSON code
In this video you will learn how to use JSON code correctly.
ManyChat: Chat bot programming
Facebook Marketing: 8.1 | What is ManyChat?
In this video you will learn how ManyChat works.
Facebook Marketing: 8.2 | Basics of ManyChat - Chat bot programming
In this video you will learn how to program chat bots in ManyChat.
Facebook marketing: 8.3 | Live chat with customers (basics)
In this video you will learn how to use the live chat.
Facebook Marketing: 8.4 | Overview of additional functions within ManyChat
In this video you will learn how to use all ManyChat functions.
Facebook Marketing: 8.5 | Insights function in the Home area
In this video you will learn how to use the Insights function.
Facebook marketing: 8.6 | Create first flow
In this video you will learn how to create your first flow.
Facebook marketing: 8.7 | Add further steps to a flow
In this video you will learn how to add further steps to a flow.
Facebook Marketing: 8.8 | Integrate personalizations into a flow message
In this video you will learn how to integrate personalizations into a flow.
Facebook marketing: 8.9 | Add actions (tags) to a flow
In this video you will learn how to add actions to a flow.
Facebook marketing: 8.10 | Other actions that can be added to a flow
In this video you will learn how to add different actions to a flow.
Facebook Marketing: 8.12 | Add Smart Delay to Flow
In this video you will learn how to add Smart Delays.
Facebook Marketing: 8.13 | Integrate multiple Smart Delays into one flow
In this video you will learn how to add multiple Smart Delays.
Facebook marketing: 8.15 | Add conditions
In this video you will learn how to add conditions.
Facebook marketing: 8.16 | Edit buttons in messages
In this video you will learn how to edit buttons in messages.
Facebook marketing: 8.17 | Edit messages - all tools at a glance
In this video you will learn how to edit messages.
Facebook Marketing: 8.18 | Growth Tools - Create slide-in
In this video you will learn how to create a slide-in.
Facebook Marketing: 8.19 | Set up the Page Takeover Growth Tool
In this video you will learn how to create a Pages Takeover.
Facebook Marketing: 8.20 | Create Bar Growth Tool
In this video you will learn how to create a bar growth tool.
Facebook marketing: 8.21 | Overview of a variety of growth tools
In this video you will learn more about various growth tools.
Facebook Marketing: 8.22 | Advanced Growth Tools - QR Code, Checkbox, Landing Pages
In this video you will learn more about advanced growth tools.
Facebook Marketing: 8.23 | Advanced Growth Tools - Facebook Comments, JSON, Chat ...
In this video you will learn more about Growth Tools & JSON.
Facebook marketing: 8.24 | Create broadcast - step by step
In this video you will learn more about creating broadcasts.
Facebook marketing: 8.26 | Creating sequences - step by step
In this video you will learn more about sequences.
Facebook Marketing: 8.22 | Advanced Growth Tools - QR Code, Checkbox, Landing Pages
19 min OpenFacebook Marketing: 8.23 | Advanced Growth Tools - Facebook Comments, JSON, Chat ...
13 min OpenInstagram ads
Facebook marketing: 9.1 | What are Instagram ads?
Learn more about Instagram ads in this video.
Facebook marketing: 9.2 | 5 strategies for Instagram story ads
Learn more about Instagram story ads in this video.
A/B Split Testing
Facebook Marketing: 10.1 | What is A/B split testing and how does it work?
In this video you will learn more about A/B split tests.
Facebook Marketing: 10.2 | Multi-level split tests explained
In this video you will learn more about multi-level split tests.
Facebook Marketing: 10.3 | Ad Spend and ROAS graphically explained
In this video you will learn more about the terms Ad Spend & ROAS.
Facebook Marketing: 10.4 | A-B tests in the Facebook Ads Manager
In this video you will learn more about carrying out A/B tests.
Facebook marketing: 10.5 | What information can be split-tested?
In this video you will learn more about different ways to split test.
Facebook Pixel
Facebook marketing: 11.1 | Deposit Facebook pixel
In this video you will learn how to set up a Facebook pixel.
Facebook marketing: 11.2 | Checking the functionality of the Facebook pixel
In this video you will learn how to test the functionality of the Pixel.
Facebook: Retargeting & Conversion ads
Facebook Marketing: 12.1 | What is retargeting and how does it work?
In this video you will learn how to use retargeting.
Facebook Marketing: 12.2 | Create Custom Audience
In this video you will learn how to create a custom audience.
Facebook Marketing: 12.3 | Integrate Custom Audience into Facebook Ads
In this video, you will learn how to integrate a Custom Audience into a Facebook ad.
Facebook Marketing: 12.4 | Custom Audience - Settings
In this video you will learn more about the Custom Audience settings.
Facebook Marketing: 12.5 | Create Lookalike Audience
In this video you will learn how to create a lookalike audience.
Facebook Marketing: 12.6 | Create Custom Conversion
In this video you will learn how to create custom conversions.
Facebook marketing: 12.7 | Place conversion ad
In this video you will learn how to create conversion ads.
Local advertisements
Facebook marketing: 13.1 | What are local ads?
In this video you will learn how to place local advertising.
Facebook marketing: 13.2 | Placing a local ad - step by step
In this video you will learn how to set up a local ad.
Facebook marketing: 13.3 | 5 tips for your local ads
In this video you will learn 5 tricks with regard to local advertising.
40+ Facebook marketing hacks
Facebook marketing: 14.1 | The 4-hour posting strategy
In this video you will learn how to maximize your reach on Facebook. This is strategy #1, which is about the 4-hour posting strategy.
Facebook marketing: 14.2 | Generate lots of likes in the first hour
In this video you will learn how to maximize your reach on Facebook. This is strategy #2, which is about "Generating lots of likes in the first hour".
Facebook marketing: 14.3 | Organic reach of different Facebook media
In this video you will learn how to maximize your reach on Facebook. This is strategy #3, which is about "Organic reach from different Facebook media".
Facebook marketing: 14.4 | Facebook profile to Facebook group to Facebook page
In this video you will learn how to maximize your reach on Facebook. This is strategy #4, which is about "Facebook profile to Facebook group to Facebook page".
Facebook marketing: 14.6 | When is your target group online?
In this video you will learn how to maximize your reach on Facebook. This is strategy #6, which deals with the topic "When is your target group online?".
Facebook marketing: 14.7 | External and internal links
In this video you will learn how to maximize your reach on Facebook. This is strategy #7, which is about external and internal links.
Facebook marketing: 14.8 | Integrate external links correctly into Facebook posts
In this video you will learn how to maximize your reach on Facebook. This is strategy #8, which is about "Integrating external links correctly into Facebook posts".
Facebook Marketing: 14.9 | External links and internal links in ads
In this video you will learn how to maximize your reach on Facebook. This is strategy #9, which is about "External links and internal links in ads".
Facebook Marketing: 14.10 | How valuable is the target group for Facebook?
In this video you will learn how to maximize your reach on Facebook. This is strategy #10, which deals with the topic "How valuable is the target group for Facebook?".
Facebook marketing: 14.11 | Be meticulous with Messenger data
In this video you will learn how to maximize your reach on Facebook. This is strategy #11, which is about "Be meticulous with Messenger data".
Facebook marketing: 14.12 | Use photos in almost every post
In this video you will learn how to maximize your reach on Facebook. This is strategy #12, which is about photos in posts.
Facebook marketing: 14.13 | One-sentence posts on Facebook pages
In this video you will learn how to maximize your reach on Facebook. This is strategy #13, which deals with the topic "One-sentence posts on Facebook pages".
Facebook marketing: 14.14 | Method posts
In this video you will learn how to maximize your reach on Facebook. This is strategy #14, which is about method posts.
Facebook marketing: 14.15 | Storytelling
In this video you will learn how to maximize your reach on Facebook. This is strategy #15, which is all about storytelling.
Facebook marketing: 14.16 | Your customers want to be taken from A to B
In this video you will learn how to maximize your reach on Facebook. This is strategy #16, which deals with the topic "Your customers want to be taken from A to B".
Facebook marketing: 14.17 | Post your posts directly to Facebook groups
In this video you will learn how to maximize your reach on Facebook. This is strategy #17, which is about posting in Facebook groups.
Facebook marketing: 14.18 | Do more with less
In this video you will learn how to maximize your reach on Facebook. This is strategy #18, which is all about "Do more with less".
Facebook marketing: 14.19 | Never buy likes or engagement
In this video you will learn how to maximize your reach on Facebook. This is strategy #19, which is about "Never buy likes or engagement".
Facebook Marketing: 14.20 | Pattern Disruption
In this video you will learn how to maximize your reach on Facebook. This is strategy #20, which deals with the topic of "pattern disruption".
Facebook marketing: 14.21 | Maximum post sizes
In this video you will learn how to maximize your reach on Facebook. This is strategy #21, which is about maximizing post sizes.
Facebook marketing: 14.22 | Use your organic reach every day
In this video you will learn how to maximize your reach on Facebook. This is strategy #22, which is all about organic reach.
Facebook marketing: 14.23 | 5,000 friends mark and analytics tool
In this video you will learn how to maximize your reach on Facebook. This is strategy #23, which is about the 5,000 friends mark.
Facebook marketing: 14.24 | Make your posts more appealing
In this video you will learn how to maximize your reach on Facebook. This is strategy #24, which is all about engaging posts.
Facebook Marketing: 14.25 | Create a Facebook post in Canva
In this video, you'll learn how to maximize your reach on Facebook. This is strategy #25, which is about how to create a Facebook post in Canva.
Facebook marketing: 14.26 | Current events
In this video you will learn how to maximize your reach on Facebook. This is strategy #26, which is about current events.
Facebook Marketing: 14.27 | Where is Facebook heading?
In this video you will learn how to maximize your reach on Facebook. This is strategy #27, which deals with the topic "Where is Facebook going?".
Facebook Marketing: 14.28 | Create Rooms
In this video you will learn how to maximize your reach on Facebook. This is strategy #28, which is about "Creating Rooms".
Facebook marketing: 14.29 | Conduct surveys
In this video you will learn how to maximize your reach on Facebook. This is strategy #29, which deals with the topic of "conducting surveys".
Facebook marketing: 14.30 | 1-to-1 content marketing
In this video, you'll learn how to maximize your reach on Facebook. This is strategy #30, which is about 1-to-1 content marketing.
Facebook marketing: 14.31 | Regular livestreams
In this video you will learn how to maximize your reach on Facebook. This is strategy #31, which is about regular livestreams.
Facebook Marketing: 14.32 | Why should you include Facebook Stories?
In this video you will learn how to maximize your reach on Facebook. This is strategy #32, which is about Facebook stories.
Facebook marketing: 14.33 | 6 tips for Facebook stories
In this video you will learn how to maximize your reach on Facebook. This is strategy #33, which is about 6 tips for Facebook stories.
Facebook marketing: 14.35 | Repost your top content
In this video you will learn how to maximize your reach on Facebook. This is strategy #35, which is about the topic "Repost your top content".
Facebook marketing: 14.36 | Learn from your competition
In this video you will learn how to maximize your reach on Facebook. This is strategy #36, which is about "Learn from your competition".
Facebook marketing: 14.37 | Work more with GIFs
In this video you will learn how to maximize your reach on Facebook. This is strategy #37, which is all about GIFs.
Facebook Marketing: 14.38 | Use your Messenger as a mini CRM
In this video you will learn how to maximize your reach on Facebook. This is strategy #38, which is about "Use your Messenger as a mini CRM".
Facebook Marketing: 14.39 | Store content templates in the Creative Hub
In this video you will learn how to maximize your reach on Facebook. This is strategy #39, which is about content templates in the Creative Hub.
Facebook marketing: 14.40 | Organize fan content contests
In this video you will learn how to maximize your reach on Facebook. This is strategy #40, which is about fan content contests.
Facebook marketing: 14.41 | Move with the times, or you'll move with the times
In this video you will learn how to maximize your reach on Facebook. This is strategy #41, which is about "Move with the times, or you'll move with the times".
Facebook marketing: 14.8 | Integrate external links correctly into Facebook posts
6 min OpenFacebook Groups: Building & Scaling
Facebook marketing: 15.1 | Create Facebook group, QR codes and invite friends
In this video you will learn how to create a Facebook group.
Facebook Marketing: 15.3 | Add description to a group
In this video you will learn how to add a description to a Facebook group.
Facebook marketing: 15.4 | Organic growth through content marketing
In this video you will learn how to maximize organic growth.
Facebook marketing: 15.5 | Have posts accepted by admin
In this video you will learn how to have posts accepted by admins.
Facebook marketing: 15.6 | Set group rules
In this video you will learn how to set group rules.
Facebook marketing: 15.7 | Make a group searchable
In this video you will learn how to make a group searchable.
Facebook marketing: 15.8 | Post your group in other groups
In this video you will learn how to build up more reach for a group.
Facebook marketing: 15.9 | Place Facebook ad for group
In this video you will learn how to run Facebook ads for groups.
Facebook event marketing
Facebook marketing: 16.1 | Create Facebook event
In this video you will learn how to create a Facebook event.
Facebook marketing: 16.2 | Create banner for Facebook event
In this video you will learn how to create a banner for an event.
Facebook marketing: 16.3 | Invite friends to a Facebook event
In this video you will learn how to invite friends to a Facebook event.
Facebook marketing: 16.4 | Event management - all functions and settings explained
In this video you will learn how event management works.
Facebook marketing: 16.4 | Event management - all functions and settings explained
6 min OpenExamples of use
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Facebook marketing from A to Z: How to run successful advertising campaigns! -
Learn all the important methods of Facebook marketing and apply them!
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