Language: German

E-commerce course & Shopify tutorial - successfully setting up online stores

Online Marketing & Business, Business, Marketing & Sales · 79 Videos · 8.8 h Video training · German

by Leon Chaudhari

How do you start a successful e-commerce brand? How can you set up an online store and sell products online? Leon Chaudhari explains it to you - in this nine-hour e-commerce course. Use the tutorial to learn how to develop products, sell them via dropshipping, set up online stores with Shopify, manage orders, register in the packaging register and carry out effective product marketing.

Successful in e-commerce - from business registration to online marketing
Building online stores with Shopify and selling products - explained step by step
Put yourself in a position to set up your own store and market it effectively
E-commerce course plus Shopify tutorial in one, by trainer Leon Chaudhari

Practice-oriented explanations so that you can get straight into action and get your products on the market quickly - view, implement and start your own online store now!

content

79 Videos, 529 minutes

Intro to the course

1 Video · 4 minutes

01 Open free of charge

E-commerce course: 1 | Find out what to expect in the course

4 min

Let's get an overview of what you can expect in this e-commerce course.

6 MB To the text tutorial: E-Commerce course: What to expect in the course

Fundamentals of an e-commerce brand

2 Videos · 15 minutes

02 Open

E-commerce course: 2.1 | Building an e-commerce brand: what you should look out for

9 min

In this video, you will learn more about the basics of building an e-commerce brand.

123 MB To the text tutorial: Building an e-commerce brand: Here's how you proceed correctly

03 Open

E-Commerce course: 2.2 | Misconceptions

6 min

In this video you will learn more about misconceptions regarding e-commerce brands.

68 MB To the text tutorial: Debunking E-Commerce myths: How to correctly calculate your profits

Business registration & taxes

5 Videos · 48 minutes

04 Open

E-commerce course: 3.1 | Registering a sole proprietorship - step by step

18 min

In this video you will learn how to register a sole proprietorship.

72 MB To the text tutorial: Setting up a sole proprietorship - Guide to business registration

05 Open

E-commerce course: 3.2 | Find a tax consultant

8 min

In this video you will learn how to find a tax advisor.

48 MB To the text tutorial: Find a tax advisor: Guide for e-commerce entrepreneurs

06 Open

E-commerce course: 3.3 | Which type of business is worthwhile for an e-commerce brand?

9 min

In this video you will learn how to register other types of business.

25 MB To the text tutorial: Choosing the right type of business for your E-commerce brand

07 Open

E-commerce course: 3.4 | UG registration - step by step

6 min

In this video you will learn how to register a UG.

12 MB To the text tutorial: Instructions for registering a UG (Entrepreneurial Company)

08 Open

E-commerce course: 3.5 | Which type of business is worthwhile?

7 min

In this video you will learn more about the best types of business forms for e-commerce brands.

223 MB To the text tutorial: The right type of business for your E-Commerce business

Product selection & production partner

6 Videos · 56 minutes

09 Open

E-commerce course: 4.1 | Select product - step by step

11 min

Learn more about the right products in this video.

68 MB To the text tutorial: Successful product selection in e-commerce: Guide

10 Open

E-commerce course: 4.2 | Types of production partners, dropshipping, PoD

14 min

In this video you will learn more about types of dropshipping partners.

27 MB To the text tutorial: E-Commerce Course: Types of production partners and dropshipping models

11 Open

E-commerce course: 4.3 | Alibaba - Production partner

13 min

Learn more about Alibaba in this video.

104 MB To the text tutorial: E-Commerce Course: Successfully finding production partners on Alibaba

12 Open

E-commerce course: 4.4 | Aliexpress dropshipping - how does it work?

6 min

Learn more about Aliexpress in this video.

50 MB To the text tutorial: Implement Aliexpress dropshipping successfully - guide

13 Open

E-commerce course: 4.5 | European dropshipping explained - step by step

7 min

Learn more about EU dropshipping in this video.

90 MB To the text tutorial: EU dropshipping made easy: Guide for e-commerce success

14 Open

E-Commerce course: 4.6 | Print on Demand with Printify - short introduction

5 min

Learn more about PoD in this video.

27 MB To the text tutorial: Print on Demand with Printify: How to start your e-commerce business

Build an online shop with Shopify

28 Videos · 153 minutes

15 Open

E-commerce course: 5.1 | What is Shopify?

12 min

Learn more about Shopify in this video.

76 MB To the text tutorial: E-Commerce Course: Introduction to Shopify - A Guide

16 Open

E-commerce course: 5.2 | Create Shopify store

2 min

In this video you will learn how to create a Shopify store.

7 MB To the text tutorial: Instructions for creating a Shopify store

17 Open

E-commerce course: 5.3 | Shopify - Overview of the basic functions

12 min

In this video you will get an overview of the basic functions of Shopify.

37 MB To the text tutorial: Shopify made easy - Your guide to setup

18 Open

E-Commerce course: 5.4 | Shopify - Store VAT ID

2 min

In this video you will learn how to add the VAT ID in Shopify.

9 MB To the text tutorial: Store VAT ID in Shopify - Here's how

19 Open

E-commerce course: 5.5 | Create product in Shopify (part one)

8 min

In this video you will learn how to create products in Shopify.

23 MB To the text tutorial: This is how you create a product in Shopify

20 Open

E-commerce course: 5.6 | Create product in Shopify (part two)

6 min

In this video you will learn how to create products in Shopify (part two).

20 MB To the text tutorial: E-Commerce course: Creating a product in Shopify (Part two)

21 Open

E-Commerce course: 5.7 | Edit product settings in Shopify

5 min

In this video you will learn how to make product settings in Shopify.

12 MB To the text tutorial: Edit Shopify product settings efficiently

22 Open

E-commerce course: 5.8 | Importing products into Shopify via CSV file

5 min

In this video you will learn how to import products into Shopify.

26 MB To the text tutorial: Instructions for importing products into Shopify via CSV file

23 Open

E-Commerce course: 5.9 | Shopify - Buy domain

2 min

In this video you will learn how to buy domains.

5 MB To the text tutorial: Buy a domain for your Shopify store

24 Open

E-commerce course: 5.10 | Shopify - making a new domain the primary domain

2 min

In this video you will learn how to add primary domains in Shopify.

6 MB To the text tutorial: Set up primary domain in Shopify

25 Open

E-commerce course: 5.11 | Shopify - Remove password protection

2 min

In this video you will learn how to remove password protection in Shopify.

6 MB To the text tutorial: Instructions for removing the password protection in Shopify

26 Open

E-commerce course: 5.12 | Shopify - Add photo to store

5 min

In this video you will learn how to add photos to your store in Shopify.

33 MB To the text tutorial: Add and customize photos in Shopify

27 Open

E-Commerce course: 5.13 | Shopify - Edit banner image

4 min

In this video you will learn how to edit banners in Shopify.

16 MB To the text tutorial: Edit banner image in Shopify - Tutorial for beginners

28 Open

E-commerce course: 5.14 | Shopify - Add announcement bar

6 min

In this video you will learn how to add an announcement bar in Shopify.

12 MB To the text tutorial: Add and customize announcement bar in Shopify

29 Open

E-commerce course: 5.15 | Shopify - Edit header and create menu

10 min

In this video you will learn how to edit the header in Shopify.

36 MB To the text tutorial: Header and menu easily edited in Shopify

30 Open

E-commerce course: 5.16 | Shopify - Shopping cart design and social accounts

3 min

In this video you will learn how to edit the shopping cart in Shopify.

13 MB To the text tutorial: Optimization of the shopping cart design and integration of social accounts in Shopify

31 Open

E-Commerce course: 5.17 | Shopify - Edit banner image and buttons

5 min

In this video you will learn how to edit banners and buttons in Shopify.

16 MB To the text tutorial: Customize banner image and buttons in Shopify

32 Open

E-commerce course: 5.18 | Shopify - Automatically add products to the main page

6 min

In this video you will learn how to add products to the main page in Shopify.

28 MB To the text tutorial: Automatically insert products on the main page of Shopify

33 Open

E-Commerce course: 5.19 | Shopify - Create category

10 min

In this video you will learn how to create categories in Shopify.

35 MB To the text tutorial: Creating Shopify categories - A comprehensive guide

34 Open

E-Commerce course: 5.20 | Shopify - Edit collage

3 min

In this video you will learn how to edit collages in Shopify.

11 MB To the text tutorial: Instructions for editing collages in Shopify

35 Open

E-Commerce course: 5.21 | Shopify - Add texts

3 min

In this video you will learn how to add texts in Shopify.

14 MB To the text tutorial: This is how you add texts and videos to Shopify

36 Open

E-Commerce course: 5.22 | Shopify - edit other pages

4 min

In this video you will learn how to edit other pages in Shopify.

19 MB To the text tutorial: How to successfully edit pages in Shopify

37 Open

E-commerce course: 5.23 | Shopify - Change and edit themes

6 min

In this video you will learn how to switch themes in Shopify.

23 MB To the text tutorial: Switch and customize themes in Shopify - A comprehensive guide

38 Open

E-commerce course: 5.24 | Shopify - Create blog posts

9 min

In this video you will learn how to create blog posts in Shopify.

32 MB To the text tutorial: Create blog posts successfully in Shopify

39 Open

E-Commerce course: 5.25 | Shopify - Create pages

4 min

In this video you will learn how to create pages in Shopify.

13 MB To the text tutorial: Creating Shopify pages - Guide for E-Commerce

40 Open

E-Commerce course: 5.26 | Shopify - Add imprint, terms and conditions and privacy policy

7 min

In this video you will learn how to add the legal notice in Shopify.

20 MB To the text tutorial: Add imprint, terms and conditions, and privacy policy in Shopify

41 Open

E-Commerce course: 5.27 | Shopify - Change navigation, main menu

6 min

In this video you will learn how to change the main menu in Shopify.

20 MB To the text tutorial: Instructions for customizing the main menu in Shopify

42 Open

E-Commerce course: 5.28 | Shopify - Edit configurations

4 min

In this video you will learn how to edit configurations in Shopify.

18 MB To the text tutorial: E-Commerce course: Editing configurations in Shopify

Order management & returns

5 Videos · 31 minutes

43 Open

E-Commerce course: 6.1 | Shopify - Create order

7 min

In this video you will learn how to create orders in Shopify.

25 MB To the text tutorial: Instructions: This is how you create orders in Shopify

44 Open

E-commerce course: 6.2 | Shopify - Order overview and filters

5 min

In this video you will learn more about the order overview in Shopify.

16 MB To the text tutorial: Find, filter, and export orders in Shopify

45 Open

E-Commerce course: 6.3 | Shopify - Sales display

6 min

In this video you will learn how to use the sales display in Shopify.

31 MB To the text tutorial: Effectively use turnover display in Shopify

46 Open

E-commerce course: 6.4 | Shopify - Putting products online and handling the order process

9 min

In this video you will learn how to put products online in Shopify.

37 MB To the text tutorial: E-commerce course: Shopify - Creating products and processing the ordering process

47 Open

E-Commerce course: 6.5 | Shopify - Payment options and Shopify Payments

4 min

In this video you will learn more about payment options in Shopify.

15 MB To the text tutorial: This is how you activate Shopify Payments for your online shop

Shop Management & advanced features

3 Videos · 12 minutes

48 Open

E-Commerce course: 7.1 | Shopify - Print delivery bill

2 min

In this video you will learn more about printing delivery bills in Shopify.

6 MB To the text tutorial: Print delivery note in Shopify

49 Open

E-Commerce course: 7.2 | Shopify - Carry out returns

2 min

Learn more about returns in Shopify in this video.

7 MB To the text tutorial: E-Commerce course: Managing returns effectively in Shopify

50 Open

E-Commerce course: 7.3 | Shopify - Create vouchers

8 min

In this video you will learn more about vouchers in Shopify.

32 MB

Packaging Act & Registration

2 Videos · 7 minutes

51 Open

E-Commerce course: 8.1 | Packaging law and registration with LUCID

5 min

In this video you will learn more about the Packaging Act.

29 MB To the text tutorial: Packaging Law: How to Successfully Register with LUCID

52 Open

E-Commerce course: 8.2 | Dual systems and licensing

2 min

In this video you will learn more about dual systems.

16 MB To the text tutorial: Dual systems and licensing in e-commerce

Print on Demand (PoD)

9 Videos · 61 minutes

53 Open

E-commerce course: 9.1 | How does print on demand work?

4 min

Learn more about PoD in this video.

9 MB To the text tutorial: Print on Demand: A Guide for Your E-Commerce Business

54 Open

E-Commerce course: 9.2 | Printify - Introduction

9 min

Learn more about Printify in this video.

63 MB To the text tutorial: Printify in e-commerce: Guide to product design

55 Open

E-Commerce course: 9.3 | Create product in Printify

11 min

In this video you will learn more about creating products in Printify.

82 MB To the text tutorial: Creating products in Printify - This is how it's done!

56 Open

E-Commerce course: 9.4 | Upload design in Printify

7 min

In this video you will learn more about uploading designs to Printify.

23 MB To the text tutorial: Practical guide on how to upload designs in Printify

57 Open

E-Commerce course: 9.5 | Product design in Printify

9 min

In this video you will learn more about designing products in Printify.

42 MB To the text tutorial: E-commerce success: Product design in Printify

58 Open

E-commerce course: 9.6 | Connect Shopify account with Printify

2 min

In this video you will learn more about connecting Shopify with Printify.

7 MB To the text tutorial: Connect Shopify and Printify

59 Open

E-Commerce course: 9.7 | Printify - Account overview

9 min

Watch this video to learn more about the Printify account overview.

30 MB To the text tutorial: E-Commerce Course: Printify - Easy Account Overview

60 Open

E-Commerce course: 9.8 | Printify - Account overview: additional functions

8 min

In this video you will learn more about other functions in the Printify account overview.

32 MB To the text tutorial: E-Commerce course: Printify - Overview of the account functions

61 Open

E-Commerce course: 9.9 | Account settings and stores

2 min

In this video you will learn more about the account settings in Printify.

7 MB

Product marketing

18 Videos · 137 minutes

62 Open

E-commerce course: 10.1 | Facebook advertising for Shopify stores: basics

13 min

Learn more about Facebook advertising in this video.

37 MB To the text tutorial: Effective Facebook advertising for your Shopify store

63 Open

E-commerce course: 10.2 | Placing Facebook traffic ads - step by step

10 min

Watch this video to learn more about Facebook traffic ads.

33 MB

64 Open

E-commerce course: 10.3 | Ad groups in Facebook

10 min

Learn more about Facebook ad groups in this video.

56 MB

65 Open

E-commerce course: 10.4 | Create Facebook ad and upload content

5 min

In this video you will learn more about content creation for Facebook ads.

27 MB To the text tutorial: Creating a Facebook ad: This is how it works!

66 Open

E-commerce course: 10.5 | Facebook - Using the Audience Insights tool

5 min

In this video you will learn more about Facebook's Audience Insights tool.

18 MB To the text tutorial: Effective use of the Audience Insights tool from Facebook

67 Open

E-commerce course: 10.6 | Facebook lead ad placement - step by step

7 min

In this video you will learn more about lead advertising on Facebook.

39 MB To the text tutorial: Collecting email addresses through Facebook lead ads

68 Open

E-commerce course: 10.7 | Facebook - Create instant forms

11 min

In this video you will learn more about Facebook instant forms.

40 MB To the text tutorial: Create Facebook Instant Forms effectively and generate leads

69 Open

E-commerce course: 10.8 | Adding a Facebook pixel to a Shopify store

3 min

In this video you will learn more about the Facebook pixel.

12 MB To the text tutorial: Instructions for setting up the Facebook pixel in Shopify

70 Open

E-Commerce course: 10.9 | Facebook - Create Custom Audience

2 min

In this video you will learn more about Custom Audiences on Facebook.

9 MB To the text tutorial: Instructions for creating a Custom Audience on Facebook

71 Open

E-commerce course: 10.10 | Facebook - Create lookalike audience

3 min

In this video you will learn more about Lookalike Audiences on Facebook.

13 MB To the text tutorial: Creation of a Lookalike Audience on Facebook

72 Open

E-commerce course: 10.11 | Facebook - Create custom conversion

4 min

In this video you will learn more about Custom Conversions on Facebook.

15 MB To the text tutorial: Creation of custom conversions on Facebook

73 Open

E-commerce course: 10.12 | Facebook conversion ad placement - step by step

4 min

Learn more about Facebook conversion advertising in this video.

24 MB To the text tutorial: Instructions for creating Facebook conversion ads

74 Open

E-commerce course: 10.13 | Google Keyword Planner and Shopify blog (SEO)

9 min

In this video you will learn more about the Google Keyword Planner.

29 MB To the text tutorial: E-Commerce course: Google Keyword Planner for your Shopify blog

75 Open

E-commerce course: 10.14 | Google Keyword Planner for advanced users

5 min

Learn more about keywords in this video.

23 MB To the text tutorial: Google Keyword Planner: How to find the best keywords

76 Open

E-commerce course: 10.15 | Placing Google Search Ads for products - step by step

8 min

Learn more about search ads in this video.

26 MB To the text tutorial: Optimize your e-commerce ads: Google Search Ads

77 Open

E-commerce course: 10.16 | Google ad targeting and target group

10 min

Learn more about Google Ad Targeting in this video.

41 MB To the text tutorial: Google Ad Targeting for E-Commerce: A Guide to Audience Targeting

78 Open

E-commerce course: 10.17 | Placing YouTube ads for products - step by step

12 min

Learn more about YouTube ads in this video.

47 MB To the text tutorial: E-Commerce: This is how you successfully activate YouTube ads for products

79 Open

E-commerce course: 10.18 | Pinterest content marketing

16 min

Learn more about Pinterest content marketing in this video.

89 MB To the text tutorial: Pinterest content marketing for e-commerce

Examples of use

Open gallery

Learn all the important basics for your successful start in the e-commerce business.
Open gallery

Create your own online store with the help of Shopify.
Open gallery

E-commerce course and Shopify tutorial in one training course!
Open gallery

From business registration to online marketing - how to create an e-commerce brand.

Details of the content

E-commerce & Shopify online stores - you'll know your way around after this course!

Whether you already have previous knowledge or not, you can put the knowledge you gain from this e-commerce course straight into practice! In just under nine hours, your trainer Leon Chaudhari will explain to you how to take your first steps in e-commerce and remain successful in the long term. From the basics to business registration and product selection to setting up your online store with Shopify and social media marketing - get started right away!

A course for your success - establish your e-commerce brand

In the first section of the course, you will learn what an e-commerce brand is and what misconceptions you should get rid of. You will learn how to calculate margins, why turnover is not the same as profit and how to build a healthy e-commerce brand.

You will also learn about registering a business . You will learn about the different types of business, such as sole proprietorship, UG and GmbH. You will also receive instructions on how to set up these types of business. If you want to sell physical products, you will also need to familiarize yourself with the LUCID system and the Packaging Act. You will learn everything you need to know in the course.

You will also learn how to develop a product and what to look out for when reselling products. And if you want to become active in the print on demand sector, you will also gain a comprehensive insight into the Printify platform during the course. You will learn how print on demand works and how you can sell merchandise products without start-up capital, a warehouse or your own print shop.

Shopify tutorial: How you can easily set up your own online store

In addition to all the basic considerations for your e-commerce project, you will also receive a detailed Shopify tutorial with the course. The platform is suitable for setting up online stores and your trainer will take you through the various stages step by step. You will learn everything you need to know about adding products, customizing themes, handling delivery bills, returns and much more. This will enable you to set up and run your own online store with Shopify.

And to help your online store get up and running quickly and generate revenue, the final chapter looks at various options for your online product marketing. Facebook, SEO, Google and YouTube ads as well as content marketing on Pinterest - after the tutorial, you will know how to use these channels to attract customers to your online store.

Note

Licence: private and commercial Rights of use

Created with love by

Leon Chaudhari

Leon Chaudhari is the owner of several companies in the e-learning and creative sector, YouTuber, author, lecturer and owner of the MyTeachingHero platform. As a lecturer in digital marketing, entrepreneurship and automation, he helps entrepreneurs acquire more customers online. His marketing training courses in Facebook marketing and advertising, Google Ads, SEO, copywriting, Instagram marketing, YouTube marketing, SEA, LinkedIn marketing and advertising, TikTok marketing and ads, and Quora marketing have been attended by more than 100,000 students worldwide.

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