Create a Hero's Journey Blog: Readers as the Main Character

Blogging is more than just sharing information. Your readers are the heroes of your story, and it’s up to you to accompany them on their journey. In this guide, you will learn how to define the hero, the villain, and the wise man for your blog to build a deeper connection with your readers and lay the foundation for successful blogging.

Key insights

• Your reader is the hero of your story, not you.
• The villain is the challenges that prevent your reader from achieving their goals.
• The wise man is the figure that helps your reader on their journey.

The Hero – Your Reader

The most important figure in your blog is your reader. They are the hero embarking on a journey to achieve their goals. Many authors overlook this fact and instead focus too much on themselves. You choose to put your reader at the center. To do this, you must understand who your reader is and what motivates them.

The journey of your reader is shaped by the challenges they need to overcome. Your blog should support this struggle to achieve their goals by providing useful and relevant content.

The Villain – The Obstacles

The villain is what prevents your reader from reaching their goal. These obstacles can take many forms, depending on your blog's theme. Perhaps it is the inner critic that prevents your reader from exercising regularly, or the lack of time that hinders them from implementing their productivity strategies.

Establishing a villain in your blog strengthens the bond between you and your reader. You can fight together against a common enemy, and this connection creates stronger reader engagement and trust.

The Wise Man – You as Mentor

The wise man is the supportive figure who helps your reader overcome their challenges. You take on this role yourself. You should share your experiences and the knowledge that helped you overcome difficulties with your reader.

Readers see you as an expert when you are willing to share your secrets and impart your knowledge in an understanding and humble manner. You are not just an author; you are a mentor who helps your readers successfully navigate their personal journey.

Step-by-Step Guide to Defining Hero, Villain, and Wise Man

Step 1: Identify the Hero

Consider who your ideal reader is. What qualities do they have? What are their likes and dislikes? Create a detailed description of your hero and ensure that this character is representative of your target audience.

Step 2: Determine the Villain

What challenges stand in your reader's way? Clearly define these obstacles. They can be fears, prejudices, or concrete difficulties that need to be overcome. Ensure that the villain is relatable to your audience.

Step 3: Define the Wise Man

Who are you in their story? What is your expertise that you can share? Develop clear strategies on how you can help your reader overcome their challenges. You are not just an advisor; you are also a friend and mentor.

Step 4: Connect the Characters

Now that you have defined the characters, it is time to connect them. Show how your reader is confronted by the villain and how you, as the wise man, stand by their side. This creates a dynamic narrative that is of great importance to your blog.

Step 5: Feedback and Adjustment

Test your character definitions by asking your readers for feedback. Have you accurately recognized their expectations and challenges? Adjust your content and approach accordingly. Reader feedback is key to the continuous improvement of your blog.

Summary – Your Own Blog: The Hero's Journey for Readers

Portraying your readers as heroes facing challenges from a villain, and your role as a wise man are fundamental concepts for a successful blog. By incorporating these elements, you create a deeper connection with your audience and improve reader engagement.