Paid Ads for LinkedIn, Google & Facebook with ChatGPT (Tutorial)

Create, set up, and optimize paid ads – start successful online campaigns

Whether you're new to paid ads or want to strategically expand your existing knowledge – in this over three-hour practical video tutorial by trainer Tobias Becker, you will learn how to create effective advertising campaigns on LinkedIn, Google, and Facebook. With the support of ChatGPT and other AI tools, you’ll develop smart strategies, optimize your audience targeting, and simplify your campaign planning. This way, you set yourself apart from the competition and achieve your digital marketing goals more quickly and efficiently.

Paid Ads – reach your target audiences

With targeted paid ads, you advance your brand, increase revenue, and reach exactly the people you want to address. However, entering the world of social media and search engine advertising often seems complicated. In this course, your trainer will show you step by step how to easily create campaigns, intelligently optimize them, and successfully scale them – without unnecessary time expenditure and with a focus on the budget.

Basics & Preparation of your campaign

In the first section of the course, you will learn the basics of paid ads marketing and understand how paid advertising works in the digital world. You will get an overview of the most important platforms like LinkedIn, Google, and Facebook. Then, it’s directly onto the target audiences: you will learn how to find them, how targeting options work, and how ChatGPT helps you create precise personas. Finally, you will optimally prepare your first campaign – with clear goals, a realistic budget, and the right platform choice.

Creating ads with the help of ChatGPT and other AI tools

Now it gets creative: you will learn how to design impactful ads that stand out and persuade. With the help of ChatGPT, you will develop strong headlines, optimize your ad texts, and formulate precise calls-to-action that really encourage clicks. But text alone is not enough – that’s why your trainer will show you how to create visually appealing ad images with Microsoft Designer that stand out in the feed. And: ChatGPT will also assist you with creative impulses for your visual concepts. This creates a well-rounded package of text and image – for ads that stick in the mind and deliver real results.

Running paid ads on LinkedIn, Google, and Facebook

Next comes the implementation: you will learn how to set up successful campaigns step by step on LinkedIn, Facebook, and Google. You will find out how to define target audiences, set budgets, choose ad formats, and work with dynamic content. With retargeting, you bring interested parties back, and A/B tests help you refine your campaigns. Finally, you will learn how to read and interpret KPIs correctly – so you know exactly what works and where you should make adjustments.