The Gutenberg Editor is a central element in creating and editing content in WordPress. With its block system, it allows for flexible and intuitive handling of text, images, buttons, and much more. In this guide, you will learn how to effectively insert and customize the basic blocks - heading, paragraph, image, gallery, button, and columns - to make your content engaging.
Key Insights
- The Gutenberg Editor uses a block system for content creation.
- You can customize the blocks individually: colors, margins, and layouts.
- The gallery allows you to display multiple images in an appealing format.
- Buttons can contain links to other pages and are easy to style.
- Columns facilitate the arrangement of content and offer flexibility in layout.
Step-by-Step Guide
Adding Basic Blocks
To get started with the Gutenberg Editor, open your WordPress admin page and navigate to the post or page you want to edit. To add a new block, click on the plus sign (+), which gives you the option to view all available blocks. Select the desired blocks.

Customize Heading Style
After adding the heading block, you can assign different styles. For example, you can adjust the font size and color. Choose a vibrant color to highlight your heading, but make sure readability is maintained.
Text Formatting and Links
The text block allows you not only to compose content but also to apply various customizations. You can format the text in color or add links. To set a link, highlight the desired text and insert the URL. This keeps your text interactive.
Images and Their Customizations
Inserting images is also straightforward. Upload an image or select one from your media library. You can then apply a specific aspect ratio and design adjustments. If you want to create a circular profile picture, make sure to set the border to 100% to get a perfect circle image.

Creating a Gallery
To display multiple images at once, you can use a gallery block. It's important to select the images from the media library to optimize loading times. Avoid large image files that could affect your website's performance. There are tools like TinyPNG that help reduce file size without losing image quality.

Inserting and Styling Buttons
Buttons are easy to create and allow you to direct your visitors to important pages. Add a button block and link it with a URL. You can then style the appearance of the button to make it stand out.

Using Columns for a Structured Layout
Columns are a great tool for placing content side by side. You can choose how many columns you want and customize them individually. Perfect for layouts that should combine text and images. However, pay attention to how columns are displayed on mobile devices to ensure a user-friendly design.

Summary - The Gutenberg Editor: A Comprehensive Guide to Effective Content Creation
The Gutenberg Editor offers a variety of features that help you create engaging and well-structured content. From adding simple text blocks to complex layouts with columns and galleries, there are countless ways to express your creativity.
FAQ
How do I add a new block in the Gutenberg Editor?Click on the plus sign (+) to display the available blocks and select the desired block.
Can I customize colors and fonts in the Gutenberg Editor?Yes, you can individually customize colors and fonts for each block.
How do I create a gallery in the Gutenberg Editor?Add a gallery block and select the images from your media library.
How can I add a link to a button?Select the button block and enter the URL in the link field.
What should I consider when inserting images?Make sure to optimize the image size so that it doesn't affect your website's loading speed.