Calculate design - Create professional offers
- 3.5 hours to determine prices and prepare professional offers
- Especially for graphic artists, designers, freelancers and start-ups
- From graphic designer Marco Linke
This training answers the question of what you can and must earn as a designer.
33 Videos, 201 minutes
Calculate design
Calculating design - practical guide for freelance web designers and graphic designers - 01 Foreword
The designs are glued to cardboard, the text is written, the photo shoot was a success - moments that give the creative the uplifting feeling of practicing one of the most beautiful professions in the world. At the end of the month, the euphoria is dampened: a look at the bank account! Where is the profit hidden between the lines? That's not possible! You've been working around the clock. There is only one conclusion: your own work is not sufficiently remunerated.
- But what exactly does "sufficient" mean?
- How do I calculate a "reasonable" remuneration?
- What should, may or even must a service cost?
- Which offers can I use to earn good money?
- What are usage rights and how do I charge for them?
- And when do I scare off my customer?
The aim of this workshop series is to enable you to calculate your own hourly rate and create realistic offers on this basis. The result can (and will) differ from the recommendations of the professional associations. But more important than striving for fictitious figures is the proper commercial calculation of the service. Here is the preface to the training.
Calculating design - practical guide for freelance web designers and graphic designers - 02 Design or money
This part deals with the question: design or money?
Calculating design - practical guide for freelance web designers and graphic designers - 03 Goals
Let's take a closer look at the objectives of this tutorial.
Calculating design - practical guide for freelance web designers and graphic designers - 04 Presentation
A few sentences about your trainer.
Calculating design - practical guide for freelance web designers and graphic designers - 05 Market: How much can I earn?
Let's take a look at the market - what can actually be earned there?
Calculating design - practical guide for freelance web designers and graphic designers - 06 Pain threshold: What do I have to earn?
What is the pain threshold - what is the minimum you have to earn?
Calculating design - practical guide for freelance web designers and graphic designers - 07 Design costs time
Yes, design costs time. This should always be kept in mind.
Calculating design - practical guide for freelance web designers and graphic designers - 08 Small time wasters
Let's take a look at the little time wasters.
Calculating design - practical guide for freelance web designers and graphic designers - 09 Tools for time recording
Let's take a look at tools that help you with time recording.
Calculating design - practical guide for freelance web designers and graphic designers - 10 tools: Estimating costs
How can the effort be estimated?
Calculating design - practical guide for freelance web designers and graphic designers - 11 Start: Calculation
Time costs money - let's start with the calculation.
Calculating design - practical guide for freelance web designers and graphic designers - 12.1 Personnel costs: precautionary measures
Personnel costs - here with a look at pensions.
Calculating design - practical guide for freelance web designers and graphic designers - 12.2 Personnel costs: special payments
Personnel costs - here with a look at special payments.
Calculating design - practical guide for freelance web designers and graphic designers - 12.3 Personnel costs: Conclusion
The conclusion on personnel costs.
Calculating design - practical guide for freelance web designers and graphic designers - 13.1 Office costs
Let's take a look at the office costs.
Calculating design - practical guide for freelance web designers and graphic designers - 13.2 Office costs: materials
The office costs - let's take a look at the material costs.
Calculating design - practical guide for freelance web designers and graphic designers - 13.3 Office costs: administration
Office costs - what does administration cost?
Calculating design - practical guide for freelance web designers and graphic designers - 13.4 Office costs: rent
Also important when planning costs: the rent.
Calculating design - practical guide for freelance web designers and graphic designers - 13.5 Office costs: hospitality
Keeping an eye on costs - what about catering?
Calculating design - practical guide for freelance web designers and graphic designers - 13.6 Office costs: Motor vehicles
We continue with the costs for the vehicle.
Calculating design - practical guide for freelance web designers and graphic designers - 13.7 Office costs: self-promotion
Office costs - what about self-promotion?
Calculating design - practical guide for freelance web designers and graphic designers - 14 Interim status
An interim report on office costs.
Calculating design - practical guide for freelance web designers and graphic designers - 15 Correction: Time
After the costs, let's take a closer look at the time.
Calculating design - practical guide for freelance web designers and graphic designers - 16 hourly rate summary
Let's summarize: This is the hourly rate.
Calculating design - practical guide for freelance web designers and graphic designers - 17 Interim summary of calculation
A brief summary of the cost calculation.
Calculating design - practical guide for freelance web designers and graphic designers - 18 Rights of use (introduction)
Let's take a look at the rights of use.
Calculating design - practical guide for freelance web designers and graphic designers - 19 Usage rights: basics
The basics of the rights of use.
Calculating design - practical guide for freelance web designers and graphic designers - 20 Rights of use: types
What types of usage rights exist.
Calculating design - practical guide for freelance web designers and graphic designers - 21 Usage rights: Calculation
A few calculations relating to usage rights.
Calculating design - practical guide for freelance web designers and graphic designers - 22 Usage rights: Practice
Rights of use in practice.
Calculating design - practical guide for freelance web designers and graphic designers - 23 Conclusion
The conclusion to this training.
Calculating design - practical guide for freelance web designers and graphic designers - 24 Thanks
A small thank you.
Calculating design - practical guide for freelance web designers and graphic designers - 25 Bonus: Calculate hourly rate
Bonus tutorial on calculating the hourly rate.
Calculating design - practical guide for freelance web designers and graphic designers - 01 Foreword
4 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 02 Design or money
8 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 03 Goals
11 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 04 Presentation
6 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 05 Market: How much can I earn?
10 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 06 Pain threshold: What do I have to earn?
9 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 07 Design costs time
5 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 08 Small time wasters
9 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 09 Tools for time recording
11 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 10 tools: Estimating costs
12 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 11 Start: Calculation
5 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 12.1 Personnel costs: precautionary measures
13 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 12.2 Personnel costs: special payments
5 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 12.3 Personnel costs: Conclusion
2 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.1 Office costs
14 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.2 Office costs: materials
1 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.3 Office costs: administration
2 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.4 Office costs: rent
1 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.5 Office costs: hospitality
2 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.6 Office costs: Motor vehicles
2 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 13.7 Office costs: self-promotion
3 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 14 Interim status
4 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 15 Correction: Time
7 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 16 hourly rate summary
5 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 17 Interim summary of calculation
4 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 18 Rights of use (introduction)
2 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 19 Usage rights: basics
9 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 20 Rights of use: types
8 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 21 Usage rights: Calculation
6 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 22 Usage rights: Practice
12 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 23 Conclusion
3 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 24 Thanks
1 min OpenCalculating design - practical guide for freelance web designers and graphic designers - 25 Bonus: Calculate hourly rate
5 min OpenExamples of use
-
Trailer: Calculate design - Create professional offers
You might also like
How to build trust with customers
For complete business equipment
Create, set up & optimize online advertising
With flyer, business card & Co.
Comment now „Calculate design - Create professional offers“