Effective planning of your Instagram posts with Planoly

The use of Instagramas a marketing tool is steadily gaining importance. To be effectively successful on this platform, it is crucial to plan strategically. In this guide, I will show you how to optimally prepare and automate your Instagram postswith Planoly, so you can focus on other important aspects of your account. Let's dive right in!

Main insights

• The quality of your image or video is crucial.
• The first sentence of your caption should grab attention.
• Emojis and call-to-actions are important elements of your posts.
• Proper planning and automation of your posts saves time.

Step-by-step guide

Step 1: Prepare your posts

Before you start planning, you should ensure that all your content is ready. Have you selected your images and videos? Are the hashtags and corresponding captions planned? Make sure to arrange everything in the right order so that you can start the automation later.

Step 2: Create post in Planoly

Open Planoly and go to the section where you enter your posts. Here, it is important that you upload the image or video you want to use directly. Remember: Instagram is a visual platform, so choosing the right image is crucial.

Step 3: Caption and first sentences

A good caption significantly contributes to your engagement. Start with a strong first sentence – often, users only read the first two sentences. Use emojis to increase engagement and add a call-to-action (CTA). This could be a hint about what the user should do to learn more, such as "Link in bio".

Step 4: Add hashtags

Hashtags are essential for the visibility of your posts. Enter the hashtags directly in the caption or place them later in the first comment. However, it is recommended to keep the hashtags as part of your caption to immediately grab attention.

Step 5: Customize post and use features

Besides simply uploading, you can use various features in Planoly. For example, you can adjust the size and shape of your image, add a location, and tag other users. Adding products, if you run an online store, can also be helpful. Here, it is important that you properly link your catalog.

Step 6: Add link

The link in the bio is crucial if you want to promote specific content or products. Make sure the correct link is included in the caption and is easily accessible for users.

Step 7: Schedule date and time

Select the date and time when you want your post to be published. Make sure to choose the correct time zone so that the publication occurs at the desired time. Planoly allows you to schedule posts for different time zones as well.

Step 8: Activate automation

An important aspect you should activate in Planoly is the "Autopost" feature. This will automatically publish your post at the scheduled time, and you don't have to worry about it anymore. Only disable the automation if you want to upload the posts manually yourself.

Step 9: Save and finalize

Once you have entered all the details, click on "Save." This concludes the plan for all the new images you have prepared. When planning your posts, always keep in mind when your audience is most active. This way, you maximize your reach.

Step 10: Overview and fine planning

Next, take a look at your organized content calendar to see when your next publication is scheduled. This gives you the opportunity to strategically plan your content and ensure that the frequency of your posts meets the needs of your target audience.

Summary - Instagram Tutorial: Effectively plan your first posts with Planoly

With Planoly, you have a powerful tool at your disposal to efficiently plan and automate your Instagram posts. By properly managing your content, you can ensure that you optimally reach and engage your target audience.