A well-designed Call to Action (CTA) can be the key to increasing your website's conversion rate. With Elementor for WordPress, you have a powerful tool at your disposal to create CTAs exactly as you envision them. In this tutorial, you will learn how to effectively integrate call-to-action elements into your pages and customize them to immediately catch the eye.

Key Insights

  • The Call to Action is located below the flip box or under the price table and is easy to use.
  • You can choose from various design horizons (skins) and adjust the position and size of the image elements.
  • The customization options are extensive, from text styling to visual effects.

Step-by-Step Guide

Select Skin and Add Image

To create an effective Call to Action, start by selecting the skin. You can choose whether the CTA is presented in cover style or classic style.

Design an effective call to action in Elementor

Now, you should add an image to make your CTA visually more attractive. You can easily do this by drag-and-drop or by accessing the settings in the Elementor area.

Create an effective call to action in Elementor

Edit Image Position and Size

After adding the image, you can adjust the position. In the image settings, you have various options. Set the image size to "Medium" to achieve a balanced presentation.

Design an effective call to action in Elementor

Customize Title and Text

In this step, it is about choosing a meaningful title. Consider what message you want to convey. For example, you could add "Special Offer" or "Book Coaching by [Date]".

Design an effective call to action in Elementor

Add and Link Button

Now it’s time to design the call-to-action button. Add the text "Secure Offer" and link it to the page you want to promote. A CTA button should be highly visible to encourage users to click on it.

Add Ribbon

Optionally, you can add a "Ribbon" display to make your CTA even more eye-catching. Choose between "Popular" or "Best Seller," depending on what suits your offer best. Here, you can also customize the background and text color according to your preferences.

Design an effective call to action in Elementor

Box Size and Adjustments

You can also enlarge the box in which your CTA is housed and design everything according to your preferences. Ensure that the visual hierarchy is clear so that users are not confused.

Designing an effective Call to Action in Elementor

Customize Cover Style

If you opted for cover style, you can use the image as the background for your CTA, with the text displayed on top. This can be more visually appealing, and many prefer this representation.

Create an effective Call to Action in Elementor

Add Hover Effect

Now comes an exciting part: the hover effect. You can use various animations, such as "Grow" or "Slide In." This will make the CTA more dynamic and encourage more interaction.

Create an effective Call to Action in Elementor

Edit Background Images

Another aspect is editing the background image. Here, you can work with CSS filters to achieve a special effect. Choose between a normal background or a blurred one, depending on your design.

Design an effective call to action in Elementor

Make Final Adjustments

Finally, review all the elements to ensure that the Call to Action is appealing and looks good. A well-planned CTA should not only be beautiful but also serve effectively to prompt your visitors to take action.

Design an effective call to action in Elementor

Summary – Call to Action in Elementor: Your Step-by-Step Guide

Creating an engaging Call to Action in Elementor is a simple yet effective way to encourage interactions and increase your conversion rate. With the customization options in Elementor, you can ensure that your CTA is both visually appealing and functional.

Frequently Asked Questions

How do I choose the right skin for my CTA?It depends on your individual design and the goals of your website. Try both cover and classic styles.

Can I change the color of the CTAs?Yes, Elementor offers extensive customization options for colors, fonts, and sizes.

How do I add a hover effect?You can choose animations in the style settings, like "Grow" or "Slide In," to create the hover effect.